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a man repainting a border of a window

Don’t Buy a New Home; Improve Your House’s Exteriors Instead!

There are a lot of reasons why people choose to live in new houses. Some want to start a new life. Others want to own a new property for themselves and their families. But some just want a new home to employ aesthetics. That’s because they thought they couldn’t give their existing houses a new look and …

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marketing plan

The Business of Emotion: How Selling Experiences Can Sell More

Compare marketing materials from thirty years ago to those that belong in the 21st century. The difference is noticeable: back then, blocks of text describing what a product or service does and why it’s worth the budget litter every billboard and newspaper ad. However, the ads of today barely contain any information. Just a picture …

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smart appliance

Comfort-boosting Home Improvement Projects: Smart Ways to Live Easier

A home is a place that provides shelter, security, and comfort. A home can be an individual’s sanctuary from the stresses of life. It is important to take care of your home to ensure it stays safe and comfortable for you and your family. Many home improvement projects will enhance a home’s comfortability, including installing …

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